![Herald columnist Sam Blackledge: Priceless surprises and a...]()
IMAGINE a dystopian society in which humans have become slaves to corporate advertising. In order to survive and progress in this nightmarish totalitarian state, we must punctuate our every waking action with a slogan or catchphrase associated with the latest product. We become walking, talking, tweeting billboards. Our endorsements become our currency. It is a classic fictional framing device we all recognise. From The Prisoner's dehumanised numbers and the controlling Big Brother of 1984, to...
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